b"FACILITATE POSITIVE EXCHANGES 4.Choose your words carefully: some words have inherently greater value thanothers,andsomewordshavemorepositiveassociationsthan others.Takethetimetochoosethewordsthatwillpositivelyvibratethe discussion. In the process, you will become a better communicator, which will make you seem smarter and more thoughtful,and therefore more reliable.5.Use flattery: you know that a good percentage of the population will see you coming quickly if you are too direct or obvious. Instead of outright corruptingyoursubjectwithfrivolousflattery,usesubtlephrasingand supportive and above all proportionate remarks to flatter your interlocutor.6.Be patient, but persistent: you can't always convince you are subject to give you what you want on the first try. If you can't, don't resort to pleading or arguing. Instead, let go of the situation, pull yourself together, and try again later.Your persuasive messages will stay in the person's subconscious, and the next timeyoubringuptheargument,you'llhaveachancetosoundmore reasonable and persuasive. Don't give up on your goal but allow plenty of time between attempts.Remember that persuasion is a skill that can be perfected and improved over time.You probably won't be successful, the first time you practice the tips above, but themoreoftenyouusethem,themoreskilledand,naturalyouwillbein performing them.Be careful not to manipulate or intimidate people. Rather, your goal should be to help them see things in a different light.Germain Decelles167"